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| Last
Updated |
Wednesday, May 9, 2007 |
07:11
AM |
Texas
Time |
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Paula
Parisot's
Blog Column
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May
9, 2007
Let Me Tell You Why
Honesty may be the best buying policy out there, according to a copywriting guru. Yanik Silver, notoriously known for his brash outbursts, shares with readers at Healthy Wealthy-n-Wise copywriting secrets that are shown to increase sales.
Giving the customer a good reason why they should buy your products increases their likelihood to make that purchase, Silver reveals.
read
story from HealthyWealthyNWise.com
May
7, 2007
Follow the Market
Know your market by staying abreast of any trends or
cultural changes that will affect it. A key element
to sale success lies in being flexible and adapting
easily and quickly to change. Customer surveys and up-to-date
reports can keep your focus in line with what your target
market wants.
What's
Your Combination?
The
reasons a person excels in sales varies. For some, it
is their persistence and passion, for others it is knowledge
and determination. Whatever it is that drives you might
be enough to take you to the top rungs of your company.
Usually it is a balanced combination of skills, passion
and habits that salespeople acquire over time that take
them to the top.
Harvey Mackay shares with readers at TimesUnion.com
the skills sales managers believe their employees should
possess in order to be hired.
read
story from the TimesUnion.com
May
4, 2007
Knowledge is Power
For
added-value in your sales relationships you need to
understand your clients business and go beyond the knowledge
of just your products. If you can display the knowledge
of an “expert” in the trade you are in, it adds value
to your products.
John Morgan, sales rep and columnist, shares with readers
at Kitchen & Bath Design News an interesting
story of how expanding his knowledge benefits his clients
and puts him in the position of an expert.
read
story from Kitchen & Bath Design News
May
2 , 2007
Get a Bullseye
Understanding
who fits into your target market is the first step to
seeking out a sale. There is an automated approach to
do just that now available from an Arkansas technology
company. Companies benefit by its "on-demand targeting"
which eliminates housesholds that are unlikely to respond
to direct marketing campaigns.
Keep
In Touch
Using
a customer relationship management program ensures that
customers are not forgotten. Sophisticated programs
are now available to keep you organized; they can send
out special notices, follow up letters and general correspondence
to keep you top of mind for your customers.
Here's a Web-based techology that can do just that for
you.
Leading
the Way
Managing
leads properly can maximize sales. The only way to maximize
your efforts when using leads is to use a lead management
system that tracks the arrival of, the process and the
follow-up of that lead.
A West Coast software firm familiar with the mortgage
industry has created a program that can manage your
mortgage leads pipeline and keep the communication lines
open with your clients -- all while enhancing your sales
lead efforts. |
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read hundreds more
sales stories in archived blog entries
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Paula Parisot reports news and reviews sales books for MortgageDaily.com.
articles
by Paula Parisot
Email Paula at: PaulaParisot@CloserBlog.com |
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News By: MortgageDaily.com
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